Integrated Marketing Strategy
Create a meaningful customer relationship with email
Personalized consumer engagement is where commerce is moving, so it’s a plus that one of the best things about email marketing is the opportunity it allows for a brand to create a personal, high-touch experience—at scale.
From simple email newsletters to brand awareness campaigns, giveaways and everything in between, email marketing can take many forms. No matter what your needs are, we’ll work together to make your email marketing program easy to execute and maintain.
So what can we do for you?
Professionally designed newsletters
We will design a stunning newsletter template that performs well on all devices (mobile responsive), letting you focus on creating content and not have to worry about the technical overhead.
Smart promotions and campaigns
Did you know that people who buy products marketed through email campaigns spend 138% more than those who don’t get email offers? It’s true. We can help you craft smart, effective promotions and campaigns to get more revenue from your existing list.
List growth and optimization
Need to grow your email list? Or make better use of the list you have? We can help expand your email list by targeting relevant new audiences or make your existing list more useful by cleaning up your data and segmenting users by location, social media channel, or demographics.
List intelligence and cross-marketing
Do you know who is on your email marketing list? We can apply data intelligence to help you find marketing gold inside the list you already have and then help cross-market to those users on other platforms. Magic!
Lead generation and drip campaigns
We can set up single or multi-funnel drip campaigns to move prospects through your consideration cycle so you can focus on the highest priority leads. We’re well acquainted with a wide variety of platforms including MailChimp, HubSpot, Hatchbuck, Salesforce, Emma, Campaign Monitor, Click Funnels and more.
Knowledge is power, so we’ll integrate your email marketing platform into Google Analytics so you can see exactly how your newsletters and campaigns are performing, and better understand how email fits into your overall digital performance scorecard.
We can work on a retainer or project basis depending on your email marketing needs. Because this could be anything from a newsletter template design to a full email marketing program that includes all of the aforementioned, a quick chat will help us present you with an accurate quote. Get in touch and let’s get the conversation going!
“Email has an ability many channels don’t: creating valuable, personal touches — at scale.”
– David Newman