ABOUT US

Who is Websavant?

 

We’re a small but mighty NYC-based digital marketing agency with a presence in Chicago and Dallas—and we do things differently.

 

So what makes us stand out from the crowd?

 

Simple. We’re small in size but big in depth and breadth of experience — our partners come from diverse backgrounds covering the entire spectrum, from Internet Marketing to Brand Development and everything in between. What does that mean for you? We can pivot quickly and gracefully to roll with the punches for our clients’ fast-paced, changeable realities and needs. We also pride ourselves on being team players, innovators, articulators, and we love a challenge.

The marketing industry is changing rapidly but although the choices feel infinite, we believe there’s a gap in the market. If you don’t go with a big agency, you often have to resort to using several vendors which creates chaos, lacks cohesion and can make you lose sight of the larger strategy. At Websavant, we’re bucking convention and bringing together the comprehensive skill set of a larger agency, and the personal, nimble and high-touch feel of working with a small team. If a client needs something outside of our sweet spot, we have a trusted network of partners who are a direct extension of us. Best of all, the client doesn’t have to worry about separate invoices or messages getting lost along the way. Everything is in-house and turnkey end to end. Pretty revolutionary, we think!

Our team has a strong basis in strategic marketing (we track and measure everything) and a wealth of experience in all manner of business sectors: e-commerce, CPG, travel and tourism, fashion, health & wellness, lifestyle, luxury & commercial real estate, retail and finance — to name just a few. Proud generalists and curious by nature, we delight in learning the ins and outs of new products, industries, and practice areas.

“How dare you settle for less when the world has made it so easy for you to be remarkable?”

 ― Seth Godin

Meet Our Team

Kimberly Carroll

Kimberly Carroll

President & Founder

Kimberly, our fearless leader, has 22 years of digital marketing experience (which is quite a feat considering the industry’s vintage) and has designed full-spectrum web builds and marketing programs for high profile names like Art.com, Time Inc, Oprah, BMW, Clarke Mosquito (B2B), Tork (B2B), Vosges Haut-Chocolat and many more. She’s a truly killer strategist, technologist, publisher and marketing practitioner, who designs and executes conversion funnels (or conversion machines, as we like to call them) that deliver. On top of that, Kimberly is THE Go-to-Market girl and ecommerce expert — she has catapulted countless products and brands from relative obscurity into dictionary-worthy phenomena. Having called the Internet her playground since the dot com era, Kimberly jokingly refers to herself as the “grandmother of the world wide web” but in real life we’ve yet to see her order a drink without getting carded.

Jennifer Speaker

Jennifer Speaker

Tech Lead

Tech whiz Jennifer’s love of IT was ignited by her dad, who did sales support for IBM. Fast forward, and she has more than 20 years of experience as a project manager, developer, trainer, software troubleshooter and web analyzer at IBM, Andersen Consulting, PWC, and Underwriter’s Labs to name a few. Jennifer’s thirst for learning means she’s always up on the latest and greatest tools, but her secret sauce is the ability to combine technical knowledge with an unbiased eye to solve real problems. Her talent for meshing the creative side with technical functionality makes her a rare gem in technologist terms. She loves helping small businesses tackle the tech-ops side of the house so they can do more with less and stop struggling with the techno-babble. If all that isn’t impressive enough, Jennifer also served as Chairman (one of only five women) on the Elmhurst Chamber of Commerce’s Board — but she’s the only one to go into labor in a board meeting.

Kelsey Wiltrout

Kelsey Wiltrout

Co-Founder

Co-Founder Kelsey is what we call a modern Renaissance woman, but we also think of her as the secret weapon. A fantastic strategist with over five years of agency experience established during the highly transformative era of paid search and social media, Kelsey has designed and executed digital campaigns for clients such as The Girl Scouts, Sassoon and Cirque du Soleil, to name just a few. As our resident project management commander (no really, we had a custom pin made to prove it), she admits that she loves a good tool, process or framework almost as much as a good Mourvèdre rosé . Aside from being an analytical powerhouse, she has a razor-sharp eye for design which helps her bridge the gap between strategy and production — making her an untouchable breed in the world of marketing. Who knew that after studying Kinesiology at college, she’d end up managing the mechanics of businesses, rather than human bodies.

Jaime Rosenzweig

Jaime Rosenzweig

Co-Founder

Having lived on three continents, Co-Founder Jaime brings a unique global perspective. One of the few strategists to be both a paid social and search practitioner since their earliest iterations, she has razor-sharp instincts for the whole digital ecosystem. She also brings half a decade of agency experience designing and executing full spectrum digital strategy for clients in: travel & tourism, lifestyle, wellness, and commercial real estate. A proud member of the #nerderati (she graduated Magna Cum Laude), Jaime’s never happier than diving into a data set. She also has the brilliant ability to craft the perfectly worded phrase on ANY topic. Her positive energy is palpable in any situation; a natural-born orchestrator, she has the enviable ability to effortlessly captivate a room. Rockstar credentials earn Jaime a head seat at the table. Luckily, at the table is her favorite place to be — gluten free dining suggestions welcomed.

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We're a forward-thinking digital marketing agency based in NYC taking a completely holistic approach to marketing—because we believe that the symphony is most magical when all parts of the orchestra work together. Our approach gives you large agency skills, small team agility, and a true partner to help you win more business.

 
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