Tag Archives: email
Clairol Stalking Part II: Happy Birthday Once Again
Apparently my friends at Clairol remembered my birthday again this year. Folks, take note – this is not the way to maximize personalization in email marketing.
I don’t have a regular relationship with this brand.
In fact, I cannot recall the last time I even used one of their products.
I don’t receive other communication from them on [...]
Happy Birthday from Clairol: You Are Now Being Spam-Stalked
It’s birthday time again and it’s nice to know that the folks at Clairol and winfreestuf.com haven’t forgotten me this year.
It’s quite spooky to get faceless birthday emails from corporations – makes me wonder what other info they have on me. What’s next? Will I receive wedding gifts this October from the likes of Johnson [...]
Send a Web Page as an HTML Newsletter
Quick Tip: Sending already built web pages as html newsletters.
This is a great resource for those of you with a library of articles already created, or perhaps a deals page that your trusty web team keeps updated for you.
With a few clicks you can re-use that web page and send it as an email message.
The [...]
Sending HTML Newsletters via Outlook Express: How to Avoid Spam Flags
If you use outlook express to send your email newsletters, there is a very good chance that they are going directly to the trash. Your hard work and dollars wasted!!
When you send email messages from Outlook Express, the default setting is to include images as attachments. So if your HTML file calls 1 image or [...]