Integrated Marketing Strategy
Tap Into Customers With The Highest Purchase Intent
88% of considered purchases, online and offline, start at a search engine. When a potential customer types their query into the search box, they are raising their hand and saying “talk to me!”. You can reach these potential customers through a variety of search marketing tactics – Pay Per Click (PPC), organic Search Engine Optimization (SEO) and Google Shopping Feeds. An integrated strategy across all 3 tactics will help you claim more of the search results page and more sales.
Pay Per Click Advertising
Place your company, product or service at the top of the search results list for an immediate boost in traffic and conversions using pay-per-click advertising on Google and Yahoo/Bing.
Search Engine Optimization
Own more of the search engine results page iwth free (organic) search engine traffic using search engine optimization (SEO) by tapping into the right keywords and updating your web content.
Google Shopping Feeds
Google Shopping is the latest feature of Google search, placing visual ads for your products directly into search results using the the same pay-per-click model as Adwords.